A startling fact has come to light: almost half of Indonesia's adults don't have a bank account! The World Bank reveals that a staggering 97.7 million Indonesians, roughly 48% of the population, are unbanked. Even worse, only about 49% of adults and 37% of the poorest individuals have accounts with financial institutions. This is a major setback for inclusive and sustainable economic growth.
On a brighter note, let's dive into Indonesia's digital landscape. Hold your breath for this mind-blowing statistic: there are a whopping 212.9 million internet users in the country as of January 2023! That's according to the "Digital 2023" report by We Are Social and Meltwater. With a population of around 276.4 million, it translates to an impressive internet penetration rate of 77%. But wait, there's more. An astonishing 98.3% of Indonesian users access the internet via their trusty mobile phones, spending an average of 7 hours and 42 minutes online each day.
However, the high number of internet users and mobile phone usage doesn't align with the unbanked population in Indonesia. This stark contrast has fueled the rapid growth of the Fintech industry. Fintech companies are stepping up to bridge the gap and provide financial services to the underserved. Traditional financial institutions aren't idly watching either; they're jumping into the game.
One notable collaboration involves PT Bank Mandiri Tbk (BMRI), a major player in the banking sector. They've joined forces with PT Kredivo Finance, a digital credit platform and P2P lending fintech company who is also a client of Artemis Indonesia for Public Relations consulting services. Bank Mandiri has allocated an astounding IDR 1 trillion through KrediFazz. Their aim? To enhance financial inclusion and reach the underbanked population, who struggle to access traditional banking credit products.
Umang Rustagi, CEO of Kredivo Indonesia, highlights their commitment to innovation. They've developed an AI-enabled real-time decisioning system that analyses credit scores, verifies data, and predicts payment defaults. This partnership isn't just about success; it's about becoming the trusted digital credit platform for millions of users in the future.
The collaboration between Bank Mandiri and Kredivo Finance signifies a proactive approach towards narrowing the financial inclusion gap in Indonesia. With the substantial number of internet users and widespread mobile phone usage, leveraging technology and innovative solutions can revolutionize financial services and empower individuals economically. This bold move deserves recognition and applause from all corners.
In conclusion, Bank Mandiri and Kredivo Finance are tackling the challenge of financial inclusion head-on. By harnessing the power of digital solutions, they're bringing financial services to the unbanked and underbanked, propelling Indonesia towards a more inclusive and prosperous future.