Sociolla, the leading omnichannel beauty retailer in Indonesia, is celebrating its 8th anniversary this year, and they're doing it in style. Themed "Where Beauty Meets Music," the celebration aims to promote self-care through beauty and music, bringing together beauty enthusiasts in Indonesia and Vietnam for a weeklong extravaganza.
The celebration kicked off on March 28th at the Main Atrium of Kota Kasablanka Mall in South Jakarta. The event will run until April 2nd and promises to provide beauty enthusiasts with an unforgettable experience. Featuring more than 100 local and international beauty brands, over 25 beauty influencers and celebrities, and exciting musical performances, visitors can look forward to a range of musical experiences, including open mic performances, DJ sets, dance-offs, and karaoke sessions!
But the celebration isn't just about having fun. Sociolla is committed to promoting authentic and 100% BPOM-certified beauty products. In less than a decade since its inception, Sociolla has expanded its product offerings to include more than 400 beauty and personal care brands. With a strong offline store presence across 31 cities in Indonesia and 4 cities in Vietnam, Sociolla has become a beauty wonderland for millions of beauty enthusiasts in Indonesia and Vietnam.
As part of its 8th-anniversary celebration, Sociolla is also collaborating with Tasya Farasya's Mother of Pearl (MOP) to launch an exclusive makeup collection by renowned Indonesian couturier Tex Saverio, bringing the art and quality of high couture closer to beauty enthusiasts.
Chrisanti Indiana, the Co-Founder, and CMO of Social Bella, expressed her gratitude at the launch event, stating, "Today's celebration is not about commemorating our birthday but the 8th anniversary of our beautiful and long-standing friendship with beauty enthusiasts in Indonesia and Vietnam. Their love and support have fueled our efforts to bring the best omnichannel beauty shopping experience in the industry. We hope to have as many beauty enthusiasts as possible to enjoy discovering quality and trending beauty brands and products at this event."
Throughout March, visitors can enjoy various promotions such as the Bestie Deals, offering discounts of up to 88%, and earn double SOCO Points (10 SP) for every beauty emptied item dropped at the Sociolla Recycle Station. Sociolla consistently adheres to BPOM guidelines and regulations in its advertising and marketing practices, while proactively encouraging brand partners and other parties within its ecosystem to follow BPOM's guiding principles.
In conclusion, Sociolla's 8th-anniversary celebration is a testament to the company's commitment to providing quality and authentic beauty products to millions of beauty enthusiasts in Indonesia and Vietnam. The event promises to be an unforgettable experience for all attendees, with exciting promotions, musical performances, and the launch of an exclusive makeup collection. Sociolla's success in the beauty industry is a result of its dedication to providing only the best for its customers, and we can't wait to see what they have in store for the future.
On this opportunity, Artemis Indonesia also congratulates Sociolla on its 8th anniversary, praising its commitment to providing the best omnichannel beauty shopping experience.
The congratulatory message from Artemis Indonesia reinforces Sociolla's strong relationship with its business partners and its commitment to excellence in all aspects of its operations.